• Selected Work
  • About

Jooyeon Oh

  • Selected Work
  • About

AR Book: Experimental Storytelling

Augmented Reality / Tangible Product / Publication Design

Duration: 8 weeks
Individual project
My role:
AR prototyping, Editorial design, Book production
Tools: Unity (Vuforia), InDesign, Illustrator, AfterEffects, PremierPro

Using augmented reality, this project attempts to recreate The Debate book, the legendary contest of two prominent graphic designers, Jan van Toorn and Wim Crouwel. Augmented portion of the book visualizes two different designers’ voices.

Both front and back covers were printed using a pen plotter to encompass two different design methods: Wim working towards more systematic, computerized methods of creating design vs. Jan aiming for more fluid, hand-generated design.

AR Book
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